Privacy Policy

Last updated: March 15, 2025

How we protect and handle your personal information

At Silver Birch Video, we are committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our services.

By using our services, you consent to the data practices described in this policy. If you do not agree with the terms of this Privacy Policy, please do not access our services.

1. Introduction & Scope

Silver Birch Video ("we," "us," or "our") respects your privacy and is committed to protecting your personal data. This Privacy Policy applies to:

  • Our website (silverbirchvideo.com) and all related subdomains
  • Our mobile applications (if any)
  • All videography services provided by Silver Birch Video
  • Email, text, and other electronic communications with us
  • Any offline interactions where personal data is collected

This policy describes the types of information we may collect from you or that you may provide when you use our services, and our practices for collecting, using, maintaining, protecting, and disclosing that information.

2. Definitions

For the purposes of this Privacy Policy:

Personal Data

Any information relating to an identified or identifiable natural person ("data subject"). An identifiable natural person is one who can be identified, directly or indirectly.

Processing

Any operation or set of operations performed on personal data, whether or not by automated means, such as collection, recording, organization, structuring, storage, adaptation, alteration, retrieval, consultation, use, disclosure, dissemination, erasure, or destruction.

Data Controller

The natural or legal person, public authority, agency, or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data.

Data Protection Laws: We comply with applicable data protection laws including the General Data Protection Regulation (GDPR) for EU residents, the California Consumer Privacy Act (CCPA) for California residents, and other applicable privacy laws.

3. Information We Collect

We collect several types of information from and about users of our services, including:

Personal Identification Information
  • Full name, email address, phone number
  • Billing and shipping addresses
  • Payment information (processed securely through third-party providers)
  • Date of birth (for age verification if required)
Videography Session Information
  • Event dates, times, and locations
  • Session preferences and requirements
  • Guest lists and participant information
  • Special requests and notes
Technical & Usage Data
  • IP address, browser type and version
  • Time zone setting and location
  • Browser plug-in types and versions
  • Operating system and platform
  • Website usage data and patterns
filmic Content
  • Digital films and films
  • Video footage and audio recordings
  • Frame metadata (EXIF data)
  • Edited and retouched versions

How We Collect Data: We collect data through direct interactions (when you provide it to us), automated technologies (cookies and similar technologies), and third parties (payment processors, social media platforms).

4. How We Use Your Information

We use the information we collect for various purposes, including:

  • Service Provision: To provide, maintain, and improve our videography services
  • Communication: To communicate with you about bookings, inquiries, and updates
  • Billing: To process payments and send invoices
  • Marketing: To send promotional materials (with your consent)
  • Legal Compliance: To comply with legal obligations and protect rights
  • Quality Improvement: To analyze usage patterns and improve our services
  • Customer Support: To respond to your questions and provide support
  • Security: To detect, prevent, and address technical issues and fraud
filmic Content Usage

We may use filmic content for:

  • Gallery display (with client consent)
  • Marketing and promotional materials
  • Competition submissions
  • Educational and training purposes

Clients may opt out of specific uses during the booking process or by contacting us directly.

6. Sharing Your Information

We may share your information with third parties in the following circumstances:

  • Service Providers: With vendors and service providers who perform services on our behalf (payment processors, email service providers, cloud storage)
  • Business Transfers: In connection with a merger, acquisition, or sale of assets
  • Legal Requirements: To comply with legal obligations, protect rights, or prevent harm
  • Professional Advisors: With lawyers, accountants, and other professional advisors
  • With Your Consent: For any other purpose disclosed when you provide the information
International Data Transfers

Your information may be transferred to, and maintained on, computers located outside of your state, province, country, or other governmental jurisdiction where data protection laws may differ. We ensure appropriate safeguards are in place for such transfers.

For transfers from the EU/EEA to third countries, we use Standard Contractual Clauses approved by the European Commission or other appropriate safeguards.

Data Processing Agreements: All third-party service providers are required to enter into data processing agreements with us and implement appropriate security measures.

7. Data Security Measures

We implement appropriate technical and organizational measures to protect your personal data against unauthorized or unlawful processing, accidental loss, destruction, or damage.

Technical Security Measures
  • Encryption of data in transit (SSL/TLS) and at rest
  • Secure servers and firewalls
  • Regular security assessments and penetration testing
  • Access controls and authentication mechanisms
  • Regular software updates and patches
Organizational Security Measures
  • Staff training on data protection
  • Confidentiality agreements with employees
  • Regular privacy impact assessments
  • Incident response procedures
  • Data protection by design and by default

Breach Notification: In the event of a personal data breach, we will notify you and the appropriate supervisory authority as required by applicable law.

Your Responsibilities: You are responsible for keeping your account credentials confidential and using secure networks when accessing our services.

8. Data Retention Periods

We retain personal data only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.

  • Client Information: 7 years from last transaction (for tax and legal purposes)
  • Marketing Data: Until consent is withdrawn or 2 years from last interaction
  • filmic Content: Archived indefinitely for client access unless deletion requested
  • Website Analytics: 26 months from date of collection
  • Financial Records: 7 years (legal requirement)

To determine appropriate retention periods, we consider:

  • The amount, nature, and sensitivity of the personal data
  • The potential risk of harm from unauthorized use or disclosure
  • The purposes for which we process the data
  • Whether we can achieve those purposes through other means
  • Applicable legal requirements

Data Deletion: Upon expiration of the retention period or upon request (where applicable), we will securely delete or anonymize your personal data.

9. Your Data Protection Rights

Depending on your location and applicable data protection laws, you may have the following rights:

Access & Portability Rights
  • Right to Access: Request copies of your personal data
  • Right to Portability: Request transfer of your data to another organization
  • Right to Rectification: Request correction of inaccurate data
Control & Objection Rights
  • Right to Erasure: Request deletion of your personal data
  • Right to Restrict Processing: Request restriction of data processing
  • Right to Object: Object to processing of your personal data
  • Right to Withdraw Consent: Withdraw consent at any time

How to Exercise Your Rights: To exercise any of these rights, please contact us using the information in Section 14. We will respond within 30 days (or sooner if required by law).

Verification: We may need to verify your identity before processing your request, which may require additional information.

No Fee Usually Required: You will not have to pay a fee to access your personal data or to exercise any of your rights. However, we may charge a reasonable fee if your request is clearly unfounded, repetitive, or excessive.

10. Cookies & Tracking Technologies

We use cookies and similar tracking technologies to track activity on our website and hold certain information.

Types of Cookies We Use:
Managing Cookies:

You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of our website may become inaccessible or not function properly.

Third-Party Cookies: Some content or applications on our website are served by third parties. These third parties may use cookies alone or in conjunction with other tracking technologies to collect information about you when you use our website.

11. Third-Party Links & Services

Our website and services may contain links to third-party websites, plug-ins, and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you.

We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy policy of every website you visit.

Third-Party Services We Use
  • Payment Processors: Stripe, PayPal (for payment processing)
  • Email Marketing: Mailchimp (for newsletter distribution)
  • Cloud Storage: Google Drive, Dropbox (for brand storage)
  • Website Analytics: Google Analytics (for usage analysis)
  • Client Galleries: Pixieset, ShootProof (for brand delivery)

Each third-party service provider has its own privacy policy addressing how they use your information. We encourage you to review those privacy policies.

12. Children's Privacy

Our services are not intended for individuals under the age of 16. We do not knowingly collect personal data from children under 16.

If you are a parent or guardian and believe that your child has provided us with personal data, please contact us. If we become aware that we have collected personal data from a child under age 16 without verification of parental consent, we will take steps to remove that information from our servers.

Videography of Minors

For videography sessions involving minors (under 18), we require:

  • Parental/guardian consent for the session
  • Parental/guardian consent for brand usage (if applicable)
  • Parental/guardian presence during sessions (for children under 13)

13. Changes to This Privacy Policy

Update Notification Process

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons.

We will notify you of any material changes by:

  • Posting the new Privacy Policy on this page with an updated "Last updated" date
  • Sending an email notification to registered users
  • Displaying a prominent notice on our website

Review Frequency: We review this Privacy Policy at least annually or whenever significant changes occur in our data processing activities.

Historical Versions: Previous versions of this Privacy Policy are available upon request.

Your Continued Use: Your continued use of our services after any modification to this Privacy Policy will constitute your acceptance of such modification.

This acknowledgment is for demonstration purposes only. Official consent occurs during service booking.